
GUI CARBONARI
Instructional designer
As an Edtech professional, I leverage communication as the foundation, employing design and technology as tools to shape engaging and meaningful learning experiences.
Over the past 20 years, I have crafted both form and content, contributing to a society rich in connection, creativity, and knowledge.
Specialties: Learning Design (instructional), Multimedia Design (graphic, web, UX/UI), and Audiovisual (scriptwriting, editing, animation).
Key tools: AI, Adobe CC, Articulate, Camtasia, productivity softwares (Google, Microsoft, Notion, etc.).
My formal education includes a degree in Social Communication, postgraduate studies in Applied Technologies to Education, and certifications in Instructional Design, E-learning, Information Design, Music, Television, Branding, and Digital Marketing. I have held various roles, including e-learning manager and developer, art director, digital marketing manager, copywriter, and advertiser. Currently, I work as an instructional designer, serving clients of various sizes, including Fortune 100 organizations.
My purpose is to create, design, and communicate knowledge for the development of individuals, organizations, and society as a whole.

COURSES AND CERTIFICATES
Technology Applied to Education
Postgraduate
Social Communication
Advertising and Marketing
Undergraduate degree
Certificates
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E-Learning Ecologies: Innovative Teaching and Learning Approaches for the Digital Age
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E-Learning with Articulate Storyline 360
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Instructional Design for E-Learning
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Digital Culture in Education
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Instructional Design: fundamentals and applications
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Data Visualization and Information Design
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Digital Marketing, Content, Inbound
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The Hero's Journey and Analytical Psychology
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Editorial / Presentation Design
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Design Thinking Branding: Brand Architecture and Construction (SENAC -SP)
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Film and Television (TAFE Australia)
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Music Industry (TAFE Australia)
TOOLKIT
Key Technologies and Skills
ARTICULATE RISE 360
Authoring tool
ARTICULATE STORYLINE 360
Authoring tool
ADOBE CREATIVE CLOUD
Illustrator / Photoshop / Premiere Pro / InDesign / XD / After Effects / udition
WEBSITE BUILDING PLATFORMS
Wordpress, Wix, Squarespace, Webflow
DIGITAL MARKETING AUTOMATION PLATFORMS
RD Station / Hubspot / Pipz / Mailchimp / Leadlovers
PRODUCTIVITY AND MANAGEMENT TOOLS
Microsoft 365, Google Workspace, Notion, Asana, Jira, Monday, ClickUp